Neha Parmar

  NAME: THRONE WAR: MARKETING LESSONS FROM THE ART OF WAR AUTHOR: PRAVIN SHEKAR PUBLISHED BY: NOTION PRESS  THRONE WAR is a about marketing and strategies any business can adopt or lookup too to run a successful business. There are 3 sections in the book, 1 st and 2 nd chapter comprise of 12 different lessons with stories revolving around the war and different strategies and reasons which can make or break a person in war. The author focuses on two different perspectives i.e. Ancient stories of the War between Cholas & Pandyas and Current conversation of three schoolmates (The trio) who are CEO of their respective business discussing about various obstacles and strategies that can be used to overcome them with their common business mentor. Each chapter of the book starts with a part of story of war between the Cholas and the Pandyas, followed by key lesson learned from the stories, followed by the discussion of The Trio of the same lessons in current day marketing,...

  NAME: THE TEEN TRILOGY      AUTHOR: MONISHA K. GUMBER                TEEN TRILOGY is a series of 3 books revolving around the lives of three teenage girls who are childhood friends. Author has dedicated each book to one of the three friends venturing into their side of the story. Each book explores different issues a teenager faces; first one focuses on dealing Body Image and Low self esteem, Second on Education pressure, divorce, and abusive relationships and the third book focuses on child abuse. Teen Trilogy can act as a self help book for struggling teenagers who can difficulty talking about their feeling to others and realizing there are others out there, who knows exactly what you are going thorough.   The book is easy to read with very less use of “fancy” words making it easier for any average teenage to read. The issues that our society has depicted as “sab ke sath hota he” ( everyone goes tho...